As qualitative professionals and workshop facilitators, our skills adapt to any industries, consumer and business segments. We have interviewed consumers and shoppers about their pets, favorite brands of foods, their store / bank / casino experiences and their desires for ideal loyalty programs. We’ve talked to students and parents about their perceptions of various school systems and universities. We have interviewed construction contractors, small business owners, bank managers and professors to guide product innovation, education program development and business strategy. And we’ve helped organizations design new leadership management programs, and ideate for new food and air quality products and services.